On 28 May, the BBCC, together with our member Easy Exhibit, hosted an interactive workshop “From Stand to Standout: Mastering the UK & Global Trade Show Circuit”
The session brought us together for practical, hands-on insights on how to turn trade shows and international exhibitions into real business opportunities. From crafting the perfect 10-second hook to mastering follow-up strategies that convert conversations into partnerships, the workshop is packed with actionable takeaways.
A huge thank you to our fantastic speakers Zdravka Kambourova and Othmane Boumzebra for sharing their expertise and experience with the audience today.
