While the global business community plays a growing role in changing the world for the better, it also faces increasing complexity in doing so. Vistra is therefore setting out its renewed purpose to partner with clients as they pursue their growth ambitions. The vision is to make operating globally feel borderless and to help clients achieve progress without friction.
Joining together and rebranding as Vistra, the combined strengths of these two organisations reinforce the company’s position as a global industry leader.
The announcement follows the completion in July 2023 of the merger between Vistra and Tricor Group (Tricor), a leading business expansion specialist in Asia, which created a business with more than 9,000 experts in 50+ markets.