In recent years, there has been a noticeable trend where patients are becoming more demanding regarding waiting times, the duration of medical examinations, and their overall efficiency. Many of the evolving digital solutions are specifically geared towards enhancing patient convenience. Recognizing a lack of sufficient local resources to address its digital healthcare challenges, the United Kingdom is turning its attention to Europe and Bulgaria for potential partnerships with companies in this sector. Within the Bulgarian ecosystem, there are ample innovative and mature companies that make strong candidates for investment. This was highlighted by Desislava Miteva, Executive Director of the British Bulgarian Business Association, and Mira Ganova, Executive Director of the Bulgarian Cluster for Digital Solutions and Innovations in Healthcare, during the “In Development” (В развитие) TV interview with host Veselina Spasova.

For the whole interview in Bulgarian here.