Dear BBBA Members and Partners,
We have the pleasure to invite you to a training seminar on the topic of ”How to sell in the UK for IT companies?” run by international business coach Bob Spence, Get Spence International. This session examines how sales communication in the UK is affected by different values, attitudes and beliefs. It offers key insights into the effects that cultural behaviour has on your UK sales and marketing approach. In terms of dealmaking the focus is on the challenge that: ‘big companies do not know how to buy from small companies who do not know how to sell to big companies’.
After the session you have the chance to ask your questions and to network with the other guests over a beer.
When: 29 June, Thursday
What time: 5:00 PM – 7:30 PM
Where: Sofia Tech Park, The Venue
Participation in the training is free of charge but requires registration. Please note that seats are limited and will be on first come, first serve basis.